- milline
- a traditional unit of advertising. One milline equals the height of a line of "agate" type (5.5 points, or about 2 mm) times the width of a column times one million copies of the publication.
Dictionary of units of measurement. 2015.
milline
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milline — n. an advertising measure; one agate line appearing in one million copies of a publication. [WordNet 1.5] … The Collaborative International Dictionary of English
milline — [mil′līn΄] n. [ MIL(LION) + LINE1] 1. a unit of measurement equal to a one column agate line (of an advertisement) in one million copies of a publication 2. the cost per milline of an advertisement … English World dictionary
milline — noun an advertising measure; one agate line appearing in one million copies of a publication • Hypernyms: ↑printing unit * * * ˈmil|līn noun Etymology: blend of million and line 1. : a unit of space and circulation equivalent to one agate line… … Useful english dictionary
milline — /mil luyn , mil luyn /, n. 1. one agate line of advertising one column in width appearing in one million copies of a periodical. 2. Also called milline rate. the charge or cost per milline. [MIL(LION) + LINE1] * * * … Universalium
milline — mil•line [[t]ˈmɪlˌlaɪn, mɪlˈlaɪn[/t]] n. 1) one agate line of advertising one column in width appearing in one million copies of a periodical 2) Also called mil′line rate . the charge or cost per milline • Etymology: mil (lion) +line I … From formal English to slang
milline rate — noun see milline 2 … Useful english dictionary
milline — mil·line … English syllables
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